Driving traffic to a poorly optimized website or landing page will wreck your ad performance, no matter how much you spend on Facebook ads. In this video, I dive into why your website plays a crucial role in your campaign’s success and what to focus on to ensure every click counts. Discover how optimizing your site can significantly boost your ad results, increase conversions, and ultimately save your ad spend. Don’t let your site be the weakest link in your funnel!